Review another student’s media prototype developed in this class and write a critique
offering at least three suggestions for ways to improve that prototype, either in terms
of
?
substance (i.e., what is said),
?
function (i.e., how it works) or
?
style (e.g., design, multimedia, etc.).
Your critique should be 500 words. You will be writing your critique as a “peer review”
provided anonymously back to the student author of the prototype you’re critiquing. I
suggest writing it in a word document or google docs.
Rubric
Constructive Critique (about 500 words)
Criteria
Ratings
Pt
s
5
pts
This criterion is linked to a Learning Outcome
Substance
5
pts
0
pts
Suggest how to improve the prototype in terms of its
substance (i.e., the purpose, what it seeks to do).
Full
Mar
ks
No
Mar
ks
5
pts
This criterion is linked to a Learning Outcome
Description
Suggest how to improve what is said or shown or how the
prototype is described.
5
pt
s
0
pt
s
Fu
ll
M
ar
ks
N
o
M
ar
ks
5
pts
This criterion is linked to a Learning Outcome
Functionality
Suggest how to improve functionality of the prototype (i.e.,
how it works in a technical sense).
5
p
t
s
0
p
t
s
F
u
ll
M
a
r
k
s
N
o
M
a
r
k
s
5
pts
This criterion is linked to a Learning Outcome
Style
Suggest how to improve the prototype stylistically (e.g.,
graphical design, use of multimedia, etc.).
5
p
t
s
0
p
t
s
F
u
l
l
M
a
r
N
o
M
a
r
k
s
k
s
Total Points: 20
Isipin
Let your story come
to life.
Digital Media Prototype
August 12, 2023
Table of contents
01 Executive Summary….
05 Assessment Plan
02 Isipin…..
06 Target Market
03 What is Isipin?
07
04 Resources…
08 Website Example
SWOT
“When I was younger, I carried around a notebook and pen wherever I went. I would write pages upon pages
of the most outrageous stories hoping one day they could come to life and not just live as animations in my
head.
With the development of AI technology, my prototype is an online application called Isipin that can generate
detailed animations from text. The mission of this application is targeted to inspire individuals to spark their
creativity.
My process for this project is to create samples of texts and animations that the application would produce,
create the design of the application, and explain how I would grow a community around the application where
individuals can share their animations.
”
01
?
Free and accessible to the public
?
Application can specify style for
animation that user is aiming for
Summary
?
A variety of texts and genres can
be applied to make an animation
“Isipin is an online application that allows users to
create animations and visuals from text as well as
example photos provided by user”
Isipin!
Fun fact: Isipin translate to “think” in Tagalog which is
the national language of The Philippines
What is Isipin?
?
Functions and Features:
Isipins goal is to be a staple in being able to
generate visuals for educational purposes
?
and enhance creativity.
?
Isipin combines the use of AI, animation
?
software and audience curated texts in all
languages and styles.
?
?
Main base is online and accessible
to all. More detailed features can be
upgraded with purchase
Easy to use. Just choose your
format, upload inspiration visuals,
and let Isipin create what our
program sees!
AI technology that can be
maneuvered to your liking
AI program features multiple
settings, genres and templates
Resources
To help jumpstart this prototype Insipin will use
the following resources and tools…
?
AI combined with animation software
used by credible animation agencies
?
Design team to make website coherent
and pleasing to the public
?
Educational sponsors to incorporate
application in schools
Assessment Plan
01
02
03
Assessing Major Audience
Identifying the demographic
of users and adapting
Valuable/Most Used Features
Depicting what audiences are
responding to and upgrading
Top Use
Learning what attracts first
time users and site attraction
04
05
06
Revenue for Upgrades
For upgraded features at a cost
and allowing them to be more
Website
accessible
Performance
Consistently checking website
launching correctly and all features
are working cohesively.
User Feedback
Allowing users to find contact
information on website to
use if any bugs or crashes
occur
Target Market
Everyone!
Educators/Student
For all ages and individuals who Insipin features educational
are looking for an outlet to
tools and settings to help
explore the world of AI and
students have an interactive
animation
experience
Entrepreneurs
Application can be used
to help audiences put a
vision to your innovations
SWOT Analysis
Strengths
?
?
?
?
Innovative technology combining AI and animation
software
Multiple uses and audiences
Forwarding an educational experience as main
purpose
Keep accessibility through ad revenue
Weaknesses
?
?
?
?
Opportunities
?
?
?
Being able to incorporate application in schools
Copywriting Inspin formats and animations
Continuing to discover ways to make more
accessible to minority audiences
Might be difficult to operate for younger or
disabled individuals
Usefulness in multiple target audiences
Software bugs/crashes
AI lack of transparency and biases
Threats
?
?
?
Other animation softwares
Outdated animations or visuals if not consistently
revised
Community not accepting AI generated animation
Let’s take a
look!
Link to Isipin Sample Website:
https://isipinn.wordpress.com
Conclusion
Isipin is an innovational concept that can be used for multiple
purposes from education to simple fun!
Hope you enjoyed!