Artifact: #3 Barbie Movie Womanhood Speech:
Barbie (2023) – The Womanhood Speech Scene | Movieclips – YouTube
Directions and expectations for the paper are in the attached PDF
Artifact Analysis Paper
This assignment assesses:
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Your understanding of the relationship between texts and meaning.
Your ability to apply communication theory to an artifact in a textual analysis.
Your ability to write a paper with a coherent well-structured argument and clear concise writing.
To accomplish this goal, you will select a particular textual artifact among the choices listed below and analyze it using
two different communication theories. Your goal is to convey how the textual artifact produces meaning, and how
different theories enable us to make sense of the artifact in different ways.
A textual artifact is anything that can be read or interpreted as having meaning. For the purposes of this assignment, the
artifact is one of the choices listed below. Make sure to identify clearly the artifact you selected.
You must **briefly** (2-3 sentences) describe the textual artifact and research its context. This might include addressing:
When was it put into circulation? Who or what organization put it into circulation? Who is the likely audience? What are
its main textual features (visual images, language, metaphors, arguments, colors, etc.)?
1.
2.
3.
Apply two communication theories to examine and explain the artifact from differing points-of-view. Use only
theories that we have covered this semester. **Briefly** define and explain each theory before applying it to the
artifact. How are these specific theories relevant to the artifact you are analyzing, and how do they inform
(give meaning) to the artifact now that you can reflect upon it from a theoretical framework? Use specific
examples (textual evidence) from your artifact to do your analysis.
Do not try and combine the theories into one analysis. The goal of this exercise is to use two different theories
separately. Each theory should provide unique insight. So, divide the paper into two sections: one for each
theory.
Do not use a theory that you already used in the Communication in Action paper. If the theory is not on this
semester’s schedule, you will not get credit for it.
The word limit for this assignment is 900-1,000 words (about 3 to 4 pages long). You will be penalized for being under or
over the word count. The paper should include an introduction and a conclusion. In the introduction, you should make a
claim about the meaning the artifact produces, and prepare the reader for what’s to come. In other words, it should
include a clear thesis statement and a preview of the main points (sections) to come in the body of the paper. Your
conclusion should explain what you’ve gained from the analysis and connect it to the thesis statement you’ve offered
about the meaning of the artifact.
Grading Criteria
1.
The artifact is described: 15 points
The context of the artifact is discussed
Likely audience(s) is identified—reasons are given
Main textual/symbolic features are identified and described
1.
Two communication theories are identified; an accurate understanding of the theories is conveyed throughout
the paper: 20 points
Communication theory A. _Feminist standpoint theory________________
Communication theory B.__Cultural Studies _______________
1.
The communication theories give meaning to the artifact. (50 points total)
Application of Theory #1
Clearly aligns with the overall purpose of the theory: 10 points
Appropriately analyzes details of the artifact using specific concepts: 15 points
Application of Theory #2
Clearly aligns with the overall purpose of the theory: 10 points
Appropriately analyzes details of the artifact using specific concepts: 15 points
1.
Paper is well written and structured: 15 points
Paper has an introductory paragraph—including a thesis statement.
Paper has a conclusion that discusses the takeaways from the exercise.
Paragraphs are well structured with purpose and topic sentences.
5. Penalties: up to 20 points deduction
Paper includes grammatical mistakes
Paper needs proofreading as spelling and structural mistakes alter meaning
Paper is too short or too long. (-1 pt for every 10 words under/over limit; max -10)
Total: 100 points
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